It’s No Toyotathon Without You
They say it’s Toyotathon time.
They’re calling it “The Toyotathon of Toyotathons.”
They lie.
Without my man Squire Fridell whipping us into a frenzy, I say it’s no Toyotathon at all.
Come back to us, Squire, we need you! I’m sure you’re very busy running your little winery, but come on, man! It’s Toyotathon time, and you’re the Toyotathon guy! Can’t you come out of retirement once a year, at this extra special time, to bring back the spirit of the Toyotathon?
If you can’t make it, do you think your daughter would consider taking up the tradition?
Tags: Advertising, Autos, Cars, Squire Fridell, Toyota, Toyotathon
Category: Eye of Hell, Marketing
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Comments (6)
Annette Baesel on 16 Dec 2008 at 10:31 am #
I couldn’t agree more!
Squire Fridell on 16 Dec 2008 at 1:00 pm #
Hey Qwerty!
I couldn’t agree more!
WHAT’S A TOYOTATHON WITHOUT SQUIRE FRIDELL????
I’m available and was just waiting for the call….
“Put me in, Coach!”
Squire
(In hiding, somewhere In Sonoma Valley)
Thanks for the plug. Incidentally, my new 4th Edition of ACTING IN TELEVISION COMMERCIALS will finally be on the bookshelves in February of ’09! Emial me your snail mail address and I’ll mail you a free signed copy!
Hap on 18 Dec 2008 at 1:14 pm #
I don’t think he can still jump that high.
H&M on 18 Dec 2008 at 8:06 pm #
Based on Squire’s success in putting Toyota over the top, rumor has it that the Dept of Treasury is moving him over to GM to help save the nation.
Dave Moore on 19 Dec 2008 at 12:35 pm #
I know this man personally. He has this effect everywhere he goes. In his home town of Glen Ellen, and the greater surroundig area as well.
I am getting ready to purchase a toyota because of him, and so is my son!
If you can bring him back, do so! He is still selling for you! As to his agility, I watched him chase a deer out of his vineyard. He was faster than the deer, and jumped over the 8′ fence to chase it away! I think he has a four wheel drive toyota motor in his butt!
Thomas on 28 Apr 2010 at 6:50 am #
He’s back in 2010!! After the sticky accelerator issue and bad press the biggies at Toyota are bringing Squire Fridell back to the TV again to help out their image. Well seeing how I am 42 and I first saw him on a Toyota commerical when I was ten in 1978 the play on nostaliga worked. I would buy anything this tender guy would sell.
Great to have you back Mr. Fridell!!!