Dear Yoplait,

In that series of spots you’ve been running for a few years now, you’ve got two friends expressing how much they enjoy your product by comparing it with other pleasant experiences.

I’m fine with that, but if all of these commercials are going to be written around the word “good,” don’t you think you should have made sure both of your performers were able to pronounce the word? I’m not going to buy yogurt that’s “gid,” because I’m just not certain what what “gid” is. It could be some slang term for “yucky” for all I know.

[youtube=http://www.youtube.com/watch?v=i9u2UUrHU_g]

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